91ÈÕº«AV

I am the course leader of BSc (Hons) Sport Management (Top-Up) and BSc (Hons) Sport Coaching (Top-Up) degrees in the 91ÈÕº«AV. In addition to these, I am a Lecturer in Sport Management.

My research focuses on two key aspects of sport economics: competitive balance and holistic performance measurement of teams, while my PhD is focused on development of a quantitative model to measure governance of professional sport clubs.

I have graduated in BSc (Hons) Sport Business Management with a first class degree from Sheffield Hallam University in 2020. Currently, I am pursuing my doctoral studies exploring governance in professional football clubs in Asia, with the aim of developing a quantifiable model of sport governance from Sheffield Hallam University.

I was appointed as a Lecturer in Sport Management in November 2022 and was given responsibilities for leading the top-up courses in Sport Management and Sport Coaching in April 2023.

In addition to these, I am also an Associate Fellow of Advance HE and currently working towards a attaining a Fellowship status.

Outside of the university, I enjoy travelling, playing cricket and indulging in playing Football Manager.

Sport Economics, Sport Governance, Sport Finance, Sport Development

2022/23

Level 4: An Introduction to Sport Data Analytics

Level 5: Sport Economics

2023/24

Level 4: Introduction to Sport, Business and Management, Theories of Sport, Business and Management (2 workshops)

Level 6: Strategic Management in Sport, Sports Entrepreneurship and Business Venturing (1 workshop)

Level 7: Economics and Finance for Sport Managers

Academic Adviser

In addition to these teaching responsibilities, I am also the academic adviser of over 15 students and my role is to help them navigate the challenges they face over the course of their degree studies.

Available to speak to any form of media on queries related to sport economics, sport finance, governance in sport and sport forecasting using AI.